Brand Manager jobs
Job Responsibilities:
1. Develop brand promotion creative strategies and relationship strategies according to brand development strategies; implement and supervise management. Other communication and promotion tools such as public relations and brand style;
2. Brand research mainly conducts qualitative and brand development research through the analysis of industrial advertising and the monitoring of its brand development. SW. The long-term brand strategy is the establishment of brand assets and the establishment of brand assets, as well as direct brand information and data management.
3. Improve the corporate visual identity system: such as brands, partners, suppliers, and manage corporate brand trees (brand structure);
4. Internal brand communication and the development of brand management norms such as brand manuals;
5. Competitive strategy of subdivided enterprises; 6. Assist in formulating and researching product development plans and jointly organizing and implementing product departments;
7. Assist in determining the operation and strategy of the product;
8. Prepare marketing plans and make marketing forecasts;
9. Manage product brand equity and expand competitive advantages. (It depends on the status of the industry);
Allowed qualifications:
5 years of relevant work experience, organization and ability, work experience requirements, experts in Internet/e-commerce companies are preferred.
My manager position